About Andrew

I’m Andrew Chapin, an early-stage business development specialist whose work has centered around the intersection of commerce and media.

I’m currently the Head of E-Commerce for a hush-hush tech startup and I write (in many places including my personal Medium).

2023 headshot of Andrew J Chapin

Previously

  • I launched direct-to-consumer e-commerce brands from Commerce Media Studio, leveraging search engine optimization to drive two brands from revenue-zero to seven-figures within 12 months.
  • I was the founding business director on the Board of Directors at Jomboy Media, a leading new-media group which has become a leading independent sports media brand in the United States. I served in that role from its inception in 2017 until the end of 2020.
  • I founded¬†Benja, a first mover in shoppable media advertising. We built an interactive ad network, a collection of e-commerce stores, and a personalized shopping mobile app. I was hands-on in all aspects of business development including ideation, PM for the development of multiple technical projects, partnership sourcing and negotiation, and operations. I was named to the 2017¬†100 People to Watch in Blockchain for our efforts in converting our ad network into a blockchain project and I wrote a short book about the experience. Benja ultimately failed, filing for bankruptcy in October 2020, and I was convicted of securities fraud for misrepresentations I made on fundraising documents.
  • I joined Feathr as the first business hire in 2013, where I built the first sales plan and revenue model for their events marketing platform.
  • I executed marketing campaigns for the Color Labs live video-streaming service on college campuses and high-visibility tourism locations in New England in 2012. Color was acquired by Apple.
  • I lead sales and marketing efforts for Vermont Spirits Distilling Co., an award-winning distillery in Quechee, Vermont. This included on-premise sales, event marketing, social media management, and the development of new product brands.
  • I worked at Microsoft around the launch of Windows 7 and Office 2010. I primarily executed marketing events on college campuses around New England.
  • I sold radio advertising for WGMT in Lyndonville, Vermont.
  • I earned a degree with a concentration in economics at Harvard Business School Online.
  • I earned a B.A. in Business Administration from Northern Vermont University where I was president of the student body for two terms and was a founding executive member of the Lyndon Student Investment Group.

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