Andrew J. Chapin

I’m a tech entrepreneur and writer in San Francisco, California.

I started Benja, the merchandise ad platform, in 2014 with my friend Tommy Goode. Benja offers a multi-channel sales solution for top brands, selling product via unique user experiences on mobile, web, and social.

While building the company, a number of major issues in the online display advertising market became evident and in response, we created benjaCoin. BenjaCoin (BENJA) is a crypto-token that will address what we believe to be multi-billion dollar issues.

In addition to serving as CEO of Benja, I’m an avid skier and runner. This fall, I’m running the New York City marathon for Athlete’s to End Alzheimer’s.

I also advise and contribute to e-commerce and media projects:

  •, which sells affordable, authentic baseball player jerseys and offers the one and only true player trade guarantee.
  • TINY Cables, makers of the best charging and syncing cables in the world. 8″, $8, lifetime guarantee, and free shipping. I started this company with Tommy Goode and live-blogged the experience: Let’s Start a Company
  •, which offers custom HD clips and GIFs from your favorite movie.
  • Talkin’ Yanks, a social media company focused on the New York Yankees baseball team.

I also write:

Previously, I:

  • Built a sales plan and revenue model at Feathr, an event and conference app company. I was the first external business hire and I oversaw business development through their re-organization event in 2014.
  • Sold vodka for Vermont Spirits Distilling Co., an award-winning distillery in Quechee, Vermont. This included on and off-premise sales, event marketing, social media management, and the development of new product brands. Under my management, VTSD became the official spirit of the Vermont Ski Association.
  • Coordinated and executed a guerrilla marketing campaign for Color Labs on college campuses and tourism locations in New England around the launch of their live video-streaming service in 2012.
  • Served as a liaison between educational institutions, SMBs, and Microsoft around the launch of Windows 7 and Office 2010. This included the coordination and execution of marketing events on college campuses, encouraging bulk license holders to consider upgrading, and generating awareness around new features. I also worked on the Windows Mobile team in a research role as we worked towards a major release.
  • Sold radio advertising for WGMT in Lyndonville, Vermont.

As a believer in lifelong learning, I have taken classes, done non-degree work, and completed degrees at Lyndon, Dartmouth, Harvard, Udemy, and Codecademy.

If you’re looking to get ahold of me, your best bets are Twitter and Earn.